Asking, “How much for a logo?” is not entirely unlike asking, “How much for a house?” For $79, how much time can be spent researching your market, ensuring that your logo will effectively distinguish you from your competition, and be instantly recognized by your prospective customers?
A recent experience with Trexta—makers of gorgeous iPhone cases and accessories—has me thinking about how our attitudes toward customer relations must change if our businesses are to thrive within the new economy of relationships.
At TEDGlobal in London, Tim Brown talks about how design got small—and why it’s becoming big again. Design is moving beyond the sculptural object displayed in lifestyle magazines or on pedestals in museums of modern art. It’s returning to its roots, when design thinkers like Isambard Brunel created innovative breakthroughs. It’s time to begin thinking [...]
How do you measure the success of your Twitter strategy? The all-new Twitter 101 for Business microsite contains a suite of tools to help with just that!
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While not the best way to get in touch with me, you can call me at the office at 832.632.7289 (9a-5p CST)